Your success as an affiliate depends largely on the offer that you are promoting and while it’s fashionable to jump on an offer that is trending. It is not always the best thing to do because if you don’t precaution, you will end up losing a whole lot than you could ever imagine.
So in help, you avoid this pitfall, we have compiled the most vital things that you need to do before promoting an affiliate offer/program.
Know your audience needs and wants
This is very important. If you want to promote the right products, you need to know your audience. Know their location, gender, age group, preference and a whole lot more. This way you will be able to promote products that match their needs and wants.
Survey your audience
It is important to carry out a survey on your target GEO and you can do this by asking relevant questions like “what’s the problem that you are facing?” what are the kind of products that you like” and look out for ways to solve these problems.
For instance, if they have issues with their traffic, you can promote products like, eBooks are written by SEO experts or any SEO plugins that increase website traffic.
Spy on your competition
Create a list of 10 to 15 top websites in your niche. Then find out all the products they are promoting. Also, analyse how they are promoting their products to reach a wider audience.
You need to know the number of products that they are promoting, the kind of ads they are using, how often do they update their blogs. How big is their social media presence? And how is it helping them to make more product sales?
You can also make use of tools like SEMrush to spy your competitors’ keywords and backlinks. Write better content and outrank them.
Perform keyword research before promoting
Your task won’t complete if you find the right products, you will also have to look for the most profitable ways to reach a wider audience to make more sales.
Did you know that organic visitors (people who come from search engine traffic) are mostly the hungry buyers? They are actively searching for the web to find the products that solve their problems.
If they land on your blogs or websites and find the right products they are looking for, they will buy almost immediately.
That’s the reason why most successful affiliate marketers focus on increasing their traffic from search engines. If you want to increase your affiliate sales, research profitable keywords for your products first. Then, use those keywords sparingly on your blog posts to increase your overall search traffic.
Talk To Your Affiliate Managers
You also need to talk to your affiliate manager so they can give you more information on the offers that are converting well within your niche and target GEO. This is insider information that you can’t do without.
Not having an effective keyword research will stop you from finding out which are the most profitable markets and products to sell online. Besides a variety of keyword tools that give you a hand in generating hot niche keywords on the internet, you must also take into consideration the search engines, which help you with your affiliate marketing niche.
Test the offer
You need to carry out a test on the offer and it’s landing page across different platforms to be sure that it is actually converting before setting up a budget for it. It doesn’t matter how great an offer might look, you need to test it before going full throttle.
You need to also check how the offers work and the traffic source that is related to the offer. You can get this information from your affiliate manager or simply from the offer card. You need to also check the traffic source that is appropriate for this offer.
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