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Importance Of Mobile Marketing

December 6, 2017

 

Many of us hate seeing a pop-up when surfing the internet because it can be distracting. However, if you are an advertiser then you would be surprised how lucrative affiliate marketing can be, much more on mobile phones.

Companies are increasingly looking for diverse way to get their products and services out there and increase patronage. The statistics provided by Forbes prove that most mobile phone consumers use their phones to do research and at least 93% of them go on to make a purchase either online or offline (half of those do it immediately). See where we are going with this?

Mobile Affiliate Marketing

In mobile affiliate marketing, the main players are the advertisers and the affiliate. The advertiser is the manufacturer of a product or service provider who is consistently looking for new clients and customers who are willing and able to pay for services and products. Thus, it is the job of the affiliate to use the platforms (like blogs) available to him or her to market the advertiser’s product/service.

Mobile phones expose the affiliate to a great number of consumers already researching about products and services. These consumers are more than willing to make patronage; they are eagerly waiting to do so. Mobile phones are now more than a communication device.

On the flipside, as easy as this seems, it imperative to remember that there are millions of consumers and they are constantly being fed with all sorts of offers. To make your offer stand out as a marketer/ advertiser, it is important that you have to give quality information. It is not necessarily about promoting your offers on as many sites as possible. You must use high-tech to ensure that the platforms you have chosen are truly producing results.

Thus, if you are an affiliate marketer then mobile affiliate marketing is a sure bet as long as you choose the right platforms and monitor them well to ensure they are yielding results.

 

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